How Do I Search To Get Links?

Kevin Chow -

Guest Blogging

Here are a list of blogs you can Guest Blog at and/or Search for relevant blogs. The purpose to find relevant blogs are to help you gain ideas on what to post or make a connection and become a guest blogger for their site.

Blogher

MyBlogGuest

Technorati

AllTop

BlogSynergy

DigitalPoint - (Forum) People seeking for Guest Bloggers

How To Find More Sites To Guest Blog At

To find where you can guest blog/post on other websites out there, you will just need to copy and paste the search term below into Google's Search Box. When you do find a site you want to guest post on, make sure you link back to your DIO. You can hyperlink your Company Name or a key-phrase. Example, if you blogged about Auto Insurance, you will want to link the key-phrase Auto Insurance and have it link to your auto insurance quote page. You would also link your Company Name to your DIO Homepage.

insurance "Guest Author" inurl:blog

insurance "Guest Posting Guidelines" Topic

insurance "Guest Post"

insurance "Guest Blogger"

insurance "Submit a guest post”

insurance "Submit post”

insurance "Submit blog post”

insurance "Writers Needed"

insurance "Blog For Us"

insurance "Write For Us"

insurance "Add blog post”

insurance "Submit an article”

insurance "Suggest a guest post”

insurance "Send a guest post”

insurance "Become an author”

insurance "Guest bloggers wanted”

insurance "Contribute to our site”

insurance "Become a contributor”

insurance "Become guest writer”

insurance "(Write for our) guest column”

 

Effective Blog Content

Titles change the destiny of your posts.

Those few words at the beginning of your blog post can be the difference between the post being read and spread like a virus through the web like a wild fire and it languishing in your archives, barely noticed. While there will usually only be a handful of words in your post title – they are the most powerful words that you’ll write because for most of your readers the decision as to whether to read the rest of your post rests upon them.

Why Blog Post Titles Matter

Blog post titles appear in:

  • Search engine results
  • RSS feeds
  • Links from other bloggers
  • Social media sites
  • On your archive pages (depending upon how you format them)

In each of these occassions the title can be the only thing that people see and the sole thing that people make the decision to visit your post on. Write a boring, complicated or confusing title and it doesn’t matter what you’ve written in the post – very few people will ever read it.

What should a Good Blog Post Title Do?

There are many techniques that copywriters use in crafting titles or headings both online and offline – but there’s generally one common goal behind them all. It can be summed up in the words of David Ogilvy who in Oglivy on Advertising (a great copywriting book) again and again echoes the refrain that:

"the purpose of a title is to get potential readers to read the first line of your content.”

Write a captivating and intriguing title and you’ll draw people into reading it every time.

The Blog Content

The content of your blog post should be original, informative, and well written. You should be writing in the interest of your site visitors and not in the interest of the search engines.

When it comes to content length, it’s important to remember that the search engines are looking for well written and informative content. A lot of people write short, shallow posts that are only about 200 to 300 words; however, after Google’s Panda algorithm update, it might be wiser to aim for 500 words or more to ensure that your content doesn’t appear shallow and un-meaningful.

Including Links In Your Blog Posts

Another element to consider when writing content is the ability to reference and link back to other articles you may have written on a similar subject. By doing this, you pass potential link value from this article to other articles on your site, and give the content new life not only by having them crawled by the search engines, but by introducing, or re-introducing them to your readers.

You can also link out to other websites or sources if they are relevant to the subject matter. Don’t be afraid to link out, it will not kill your SEO efforts and in many instances it can increase the conversation around your blog post. This may also help your blog gain links or social media referrals if the blog owner discovers you linked out to them and wants to share your post.

Using Images To Enhance Blog Posts

Plain text is boring. You can liven up a blog post and break up your content a bit for readers by adding imagery to each of your blogs posts. The photos should be relevant to your topic and can be pictures of your own, or you can use free images available through Creative Commons licensing. Remember, just because photos are available on the internet it does not mean that they are free for your taking. Always use your own images or those that are legally open to use. A quick resource for this is flickr.com, where you can run an advanced search for user photos that are available for use via Creative Commons. Just make sure that you follow the rules of the image license. In some instances, you may need to credit the user for the image.

Distributing Your Content to the Masses

Remember, just because you wrote an awesome piece of content it doesn’t mean that it’s going to be found immediately. Sure, ping services setup in your blog software will help turn websites and search engines on to your content, but it’s you who can push your content to the masses directly.

After writing a new blog post, hit your favorite social network and share your content with others. Post your content on Twitter, Facebook, Google+, and LinkedIn. If you belong to groups on LinkedIn and the content is relevant to its members, share your content there as well. Where possible, add some additional insight in your comment section when posting to encourage clickthrough and conversation. You might also consider timed distribution using social media management services like Hootsuite or TweetDeck, which allow you to schedule posts so that you can make sure you get your morning and evening audiences.

A blog is your personal platform to display your expertise, ignite conversation, and help build your reputation, and it’s important to treat it as such. If you are just filling it with useless regurgitated content about the procedures you want to rank for in the region you work in, you may as well just stop blogging all-together because it isn’t benefiting you.

Social Media Profiles

Make sure you list your DIO in your Social Media Profiles. You can add your Domain Name for each of these Social Profiles.

  • Facebook
  • Twitter
  • LinkedIn
  • Google+

Search For Relevant Directories

To find more directory listings in your market, copy and paste the search terms below into Google's Search Box. You can search for any specific niche, just put it in front of Insurance Directory. Example: "Contractors Insurance Directory" Make sure you open and close your search with quotes. This technique will help you with getting more links pointing back to your site, as well as help you with your NAP.

"Insurance Directory"

"Auto Insurance Directory"

"Car Insurance Directory"

"Home Insurance Directory"

"Homeowners Insurance Directory"

Search For Relevant Sites

Searching for relevant sites can lead to new partnerships and new friends in the industry. You can reach out and ask for a link or guest blog for their site and link back to your site. Also gives you ideas on what to blog about.

"Insurance News"

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